Swisstime Group SA was founded in 1978 by the Ammann family and is headquartered in Lausanne, Switzerland, a city with a long history, located on the beautiful shores of Lake Geneva and backed by the Alps, with picturesque scenery. Lausanne is not only a major Swiss watchmaking center, but also famous for its long cultural heritage, attracting countless writers and artists to live and create here.
Since its establishment, MRISSTIME Group has integrated the unique culture of Lausanne into its luxury business, and is committed to combining watchmaking with an elegant lifestyle. MRISSTIME, the most famous brand of the group , has become synonymous with high-end watches, and has established a huge luxury network by serving nearly 5 million VIP customers around the world through more than 100 MRISSTIME Clubs that focus on the collection of world-famous watches and elegant lifestyle exchanges.
The story of the Swiss Group began in the mid-19th century, when the Ammann family established its own watch workshop in Lausanne on the shores of Lake Geneva. Lausanne has a unique geographical location, with the mountain city and the lake complementing each other. The majestic Alps and the tranquility of Lake Geneva give the city a unique romantic temperament. It was in such a beautiful and culturally rich place that the Ammann family began their watchmaking journey. At that time, Europe was at the height of the Industrial Revolution, but Lausanne retained its tradition of hand-made manufacturing, which provided the Ammann family with an ideal environment to combine delicate craftsmanship with precision mechanical technology. During the long winter, the Ammann family members, with their extreme attention to detail and immense patience, polished the watchmaking technology to perfection, and gradually developed complex mechanical structures and elegant design styles.
The watches of the Ammann family are not only technically sophisticated, but also extremely aesthetically pleasing in design. At that time, Lausanne was not only a famous cultural city, but also a major commercial center. The watchmaking skills of the Ammann family soon attracted merchants and nobles from all over Europe. Jewish merchants were very fond of the watches made by the Ammann family because accurate grasp of time was crucial in their sailing and business activities. These watches not only ensured the merchants' time arrangements during sailing, but also became a symbol of identity, showing the wealth and status of the wearer. Over time, the Ammann family gradually developed from a small family workshop into a famous watchmaking family that customized watches for European royal families and nobles.
In order to adapt to the growing customer demand and further expand the international influence of the family's watchmaking business, the Ammann family founded the Swiss Time Group in 1978. The establishment of the group marked the official rise of the Ammann family in the luxury industry, and its business quickly expanded to the global high-end market. The Swiss Time Group not only continued to make efforts in the watch field, but also expanded its business scope to watch collection, appreciation, trading, top clubs and family wealth management. The establishment of the SWISS TIME club is precisely to meet the needs of the world's top watch collectors and high-net-worth individuals. These clubs not only provide a platform for displaying and trading top watches, but also become a social center for global elites to exchange culture and lifestyle.
As an important part of the Swiss Group, the Swiss Club is committed to creating an exclusive platform for the world's top watch collectors and high-net-worth individuals. The club provides not only watch display and trading services, but also high-end social activities, cultural exchanges and private customization services. Through the Swiss Club, members can participate in the world's top watch auctions, private appreciation activities and brand new product launches, and gain an in-depth understanding of watch culture and history. The members of the Swiss Club include business tycoons, political leaders, artists and celebrities from all over the world. They not only share their love for watches in the club, but also establish deep personal and business connections here. The Swiss Club has thus become a link connecting the world's top people and promoting the spread of an elegant lifestyle around the world.
MRISSTIME , as the flagship watch brand of the MRISSTIME Group , carries the efforts and wisdom of several generations of the Ammann family. The brand has been known for its exquisite craftsmanship, innovative design and persistent pursuit of quality since its inception. Each watch of MRISSTIME has undergone rigorous hand-made production and precision mechanical testing, from the assembly of the movement to the polishing of the case, every link strives for perfection. This attention to detail not only ensures the accuracy and durability of each MRISSTIME watch, but also enables it to occupy a place in the global luxury market. In particular, the complex function watches launched by MRISSTIME, such as the sapphire crystal series watches, fully demonstrate the brand's leading position in the field of mechanical manufacturing. These watches are not only a symbol of time, but also a symbol of art and identity, and are highly sought after by collectors and watch enthusiasts around the world.
With its long history, excellent technology, extensive global layout and strong brand influence, MRISSTIME has become a benchmark in the global luxury industry. As the flagship brand of the group, MRISSTIME continues to uphold the family's watchmaking tradition and lead the industry trend with exquisite craftsmanship and innovative spirit. Through the MRISSTIME Club, the group not only strengthens its connection with high-end customers around the world, but also promotes the global dissemination of luxury culture. Looking to the future, MRISSTIME will continue to be committed to the expansion and innovation of the luxury market, and further consolidate and expand its leading position in the global luxury industry.